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Just How Long Was 5323 Park Lane on The Market?

Today’s story on Preston Hollow’s biggest home sale in recent history — and what probably could amount to Dallas’ biggest sale — is perhaps in need of a little clarifying.

My source said the Lacerte Home at 5323 Park Lane was quietly marketed, but not on MLS, for 10 years.

Ralph Randall, the seller’s agent, writes in an e-mail message forwarded to me via Ebby Halliday Realtors public relations staff that the home was on the market for a shorter period of time:

The property made a private debut in October 2006. A marketing campaign
directed at high end real estate ensued at that time and continued through
December 2007. The campaign ceased for 14 months commencing January 2008
nonetheless the property was shown on a private basis 4 times.  In March
2009, efforts were scheduled to resume with Dave Perry Miller & Associates.
The present owner expressed an interest in the home immediately upon
notification of such.

Either way, the Lacertes could have gotten a significantly better offer if they hadn’t waited until a recession hit before selling the home.

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